
PRSA 2023 Image Awards
The Central California Image Awards honor works of distinction in the practice of public relations by Central Valley professionals working in public relations, communications, marketing and advertising. Enter your best work from last year for an opportunity to earn recognition, raise your industry profile, enhance your brand recognition, celebrate your team's accomplishments, grow your business and become part of public relations history.
Awards are judged by public relations professionals from a PRSA chapter in another state. All entries are judged according to criteria set for that category and not against other entries. The awards cover program and project awards, as well as special awards including Executive of the Year, Professional of the Year and Rookie of the Year.
Submissions for this year's Image Awards are officially being accepted!
Image Awards submissions can be entered via Dropbox. All entries must be uploaded by 11:59pm on Friday, March 31, 2023. Winners will be recognized during an in-person awards ceremony on Thursday, May 11, 2023.
Submit Image Award entries via dropbox here. Submissions should include one entry form, one entry summary and up to five documents that support your entry (photos, brochures, videos).
Learn more about Image Awards, the categories, and how to submit here or download the Call for Entries packet here.
2022 Image Award Winners

Special Awards
Professional of the Year: Justin Salters, APR, Hey Salty
Rookie of the Year: Skylar Karle, JP Marketing
Program Awards
Campaign of the Year
Award of Excellence
Kings River Conservation District – “Safe Drinking Water Adoption Campaign”
Verdin Marketing – “Lumina Alliance Rebrand”
Hey Salty – “RUP Campaign”
Award of Merit
ONEEYEDsocial - Kent H. Moore – “Meals & Analytics Campaign”
Verdin Marketing – “Time Well Spent”
Community Service / Community Relations
Award of Merit
Cohen Communications – “Big Fresno Fair Public Health & Safety Outreach Campaign”
Digital / Social Media Campaign
Award of Excellence
Housing Authority of the County of Kern with Hey Salty – “RUP Campaign”
Megan Lerma – “K9 Cyber Week Social Media Campaign”
ONEEYEDsocial - Kent H. Moore – “Countdown to the New Year”
ONEEYEDsocial - Kent H. Moore – “Meals & Analytics”
ONEEYEDsocial - Kent H. Moore – “New Ordering System Launch”
ONEEYEDsocial - Kent H. Moore – “TikTok Inspired Menu Launch”
Award of Merit
Cohen Communications – “Big Fresno Fair Overall Social Media Campaign”
Hey Salty – “Shop Local, Shop Now!” for Greater Bakersfield Chamber
Special Event or Observance
Award of Excellence
Verdin Marketing – “Dallas Cowboys Training Event”
Verdin Marketing – “Wings Over Camarillo”
Reputation and/or Brand Management
Award of Excellence
ONEEYEDsocial – Kent H. Moore – “Meals & Analytics Campaign”
Award of Merit
California State University, Bakersfield – “California State University, Bakersfield Rebrand”
PROJECT AWARDS
Annual Report
Award of Excellence
California State University, Bakersfield – “CSUB President's Annual Report”
Article for Magazine or Trade Publication
Award of Merit
Linda M. Greiss – “Introducing Your Neighbors, Drs. Ravi and Naina Patel”
Brochure
Award of Excellence
California State University, Bakersfield – “Runners on the Rise: CSUB Case Statement”
Newsletter
Award of Merit
Verdin Marketing – “Idler's Newsletter”
News Release
Award of Excellence
Housing Authority of the County of Kern with Hey Salty – “Housing Authority of the County of Kern with Hey Salty”
Video
Award of Excellence
Bakersfield-Kern Regional Homeless Collaborative with Hey Salty – “Permanent Supportive Housing in Kern County”
Windsong Productions – “Burts-Bees: From Nature”
2021 Image Award Winners List
Professional of the Year - Lauren Nickerson, APR
Executive of the Year - Gary K. Herbst, Kaweah Delta
Infographics, Poster or Banner
Merit Award – JP Marketing, California Census Carteles Posters
Merit Award – Hey Salty Marketing, Bakersfield-Kern Regional Homeless Collaborative “Who Experiences Homelessness in Kern County” Infographic
Merit Award – JP Marketing, California Department of Food & Agriculture (CDFA) Food Date Labels
Magazine
Merit Award - Fresno Chaffee Zoo, Fresno Chaffee Zoo News Magazine
Media Kit
Merit Award – Verdin, Visit Oxnard Media Kit
Photograph
Merit Award - JP Marketing, Team Photo 2020
Award of Excellence - JP Marketing, Simmis Photoshoot
PSA
Merit Award - JP Marketing, Where Goes Where Holiday Flyers
Video
Merit Award - JP Marketing, Salinity Video
Award of Excellence - Cohen Communications, Big Fresno Fair "Drive Thru Eats" Promo
Award of Excellence - Kings River Conservation District, The Road to Groundwater Sustainability
Award of Excellence – JP Marketing, Fresno County Department of Behavioral Health Mental Health Awareness Video: “Real Stories"
Webcast
Merit Award – Providence Strategic Consulting; Providence Webinar
Award of Excellence - Fresno Chaffee Zoo; Fresno Chaffee Zoo Virtual Safari Night
Webpage
Award of Excellence - JP Marketing, Peelz Website
Merit Award - JP Marketing, Tucoemas Federal Credit Union
Campaign of the Year
Merit Award - Verdin, Visit Camarillo Mild Campaign
Award of Excellence - Cohen Communications, Launch of the Central Sierra Resiliency Fund
Award of Excellence - Kent Moore, Feeding the Community Campaign
Award of Excellence - Verdin, Marsh Street Bridge Campaign
Community Service
Merit Award - JP Marketing, Watering Schedule Campaign
Award of Excellence - Cohen Communications, Central Valley Community Bancorp Creek Fire Relief & Recovery
Award of Excellence - Kent Moore, Feeding the Community Campaign
Crisis Communication
Merit Award - Verdin, Venture County Coast COVID Recovery Plan
Award of Excellence - Fresno Chaffee Zoo Bird Theft
Digital or Social Campaign
Merit Award - Providence Strategic Consulting, Lift Up Bako Biz
Merit Award - Kent Moore, Tequila Gran Diamante
Award of Excellence - Kent Moore, Feeding the Community Campaign
Award of Excellence - Kent Moore, Feeding the Frontline Initiative
Award of Excellence - Cohen Communications, Big Fresno Fair "Drive Thru Eats"
Special Event
Award of Excellence - California State University Bakersfield, 50th Anniversary Campaign
Award of Excellence - Verdin, 2020 Give
Reputation
Merit Award - Kent Moore, Feeding the Community Campaign
Merit Award - Kent Moore, Feeding the Frontline Initiative
Multicultural Public Relations
Merit Award - JP Marketing, Fresno County Department of Public Health COVID-19 Influencer Videos