Central California Chapter
PRSA Image Awards
The Central California Image Awards honor works of distinction in the practice of public relations by Central Valley professionals working in public relations, communications, marketing and advertising. Enter your best work from last year for an opportunity to earn recognition, raise your industry profile, enhance your brand recognition, celebrate your team's accomplishments, grow your business and become part of public relations history.
Awards are judged by public relations professionals from a PRSA chapter in another state. All entries are judged according to criteria set for that category and not against other entries. The awards cover program and project awards, as well as special awards including Executive of the Year, Professional of the Year and Rookie of the Year.
Learn more about Image Awards, the categories, and how to submit here or download the Call for Entries packet here.
2023 Image Award Winners
Special Awards
Professional of the Year: Tracy Leach, Providence Strategic Consulting
Executive of the Year: Nick Ortiz, CEO, Greater Bakersfield Chamber of Commerce
Rookie of the Year: Violeta Trujillo, Hey Salty
Program Awards
Campaign of the Year
Award of Excellence
Hey Salty -- Shop Local, Shop Now: 2022 Holiday Collection
Hey Salty -- 2022 Housing Choice Voucher Program Campaign
JP Marketing -- Litterheads Campaign
ONEEYEDsocial -- Brews, Bites, and Biceps Campaign
Community Service / Community Relations
Award of Excellence
JP Marketing -- Race to Save Water Board Game
ONEEYEDsocial -- Brews, Bites, and Biceps Campaign
U.S. Army Central California Recruiting Battalion -- 2022 Army Toy Drive
Crisis Management
Award of Excellence
Fresno Chaffee Zoo -- Fresno Chaffee Zoo Elephant Fair
Digital / Social Media Campaign
Award of Excellence
Megan Lerma -- K9 Top Coat's $97K Sales Month
ONEEYEDsocial -- Elite Team Reedley Launch
U.S. Army Central California Recruiting Battalion -- 2022 Army Toy Drive
Verdin Marketing -- ATBID All In - Meet the Maker Series
Award of Merit
ONEEYEDsocial -- Brews, Bites, and Biceps Campaign
Special Event or Observance
Award of Excellence
Cohen Communications -- Fresno County Historical Museum Italian Heritage Ribbon Cutting
ONEEYEDsocial -- Brews, Bites, and Biceps Campaign
Reputation and/or Brand Management
Award of Excellence
U.S. Army Central California Recruiting Battalion -- 2022 Army Toy Drive
PROJECT AWARDS
Annual Report
Award of Excellence
Verdin Marketing -- VCC Annual Report
Article for Magazine or Trade Publication
Award of Excellence
Linda Griess -- Get to Know Your Neighbor Barry Zoeller
Award of Merit
Providence Strategic Consulting Inc. -- Bakersfield Life Cover Feature & Article
Linda Griess -- Say Hello to Your Neighbor Kelly Youngstrom
Brochure
Award of Excellence
Fresno Chaffee Zoo -- Zoonews
Providence Strategic Consulting Inc. -- Carbon Capture & Storage Bilingual Fact Sheets
Newsletter
Award of Excellence
Verdin Marketing -- GVRD E-Newsletter Refresh
Infographics, Poster and/or Banner
Award of Excellence
Cohen Communications -- Merced County Fair Entertainment Poster
ONEEYEDsocial -- Brews, Bites, and Biceps Campaign
News Release
Award of Excellence
Cohen Communications -- Big Fresno Fair CEO Announcement Press Release
Hey Salty -- 2022 Housing Choice Voucher Program Announcment
ONEEYEDsocial -- Brews, Bites, and Biceps Campaign
PSA
Award of Excellence
Hey Salty -- Bakersfield Symphone Orchestra Video
Video
Award of Excellence
Cohen Communications -- Central Valley Community Bank Call for Hope Video
JP Marketing -- Black Infant Health Testimonials
ONEEYEDsocial -- Brews, Bites, and Biceps Campaign
Providence Strategic Consulting Inc. -- Edwards Sanborn Solar Energy Storage Project Video
Windsong Productions -- Medifind: Doctor Searches Done Right
Webpage/Website
Award of Excellence
ONEEYEDsocial -- Brews, Bites, and Biceps Campaign
Award of Merit
Hey Salty -- Beautiful Bakersfield Awards Website
2022 Image Awards
Special Awards
Professional of the Year: Justin Salters, APR, Hey Salty
Rookie of the Year: Skylar Karle, JP Marketing
Program Awards
Campaign of the Year
Award of Excellence
Kings River Conservation District – “Safe Drinking Water Adoption Campaign”
Verdin Marketing – “Lumina Alliance Rebrand”
Hey Salty – “RUP Campaign”
Award of Merit
ONEEYEDsocial - Kent H. Moore – “Meals & Analytics Campaign”
Verdin Marketing – “Time Well Spent”
Community Service / Community Relations
Award of Merit
Cohen Communications – “Big Fresno Fair Public Health & Safety Outreach Campaign”
Digital / Social Media Campaign
Award of Excellence
Housing Authority of the County of Kern with Hey Salty – “RUP Campaign”
Megan Lerma – “K9 Cyber Week Social Media Campaign”
ONEEYEDsocial - Kent H. Moore – “Countdown to the New Year”
ONEEYEDsocial - Kent H. Moore – “Meals & Analytics”
ONEEYEDsocial - Kent H. Moore – “New Ordering System Launch”
ONEEYEDsocial - Kent H. Moore – “TikTok Inspired Menu Launch”
Award of Merit
Cohen Communications – “Big Fresno Fair Overall Social Media Campaign”
Hey Salty – “Shop Local, Shop Now!” for Greater Bakersfield Chamber
Special Event or Observance
Award of Excellence
Verdin Marketing – “Dallas Cowboys Training Event”
Verdin Marketing – “Wings Over Camarillo”
Reputation and/or Brand Management
Award of Excellence
ONEEYEDsocial – Kent H. Moore – “Meals & Analytics Campaign”
Award of Merit
California State University, Bakersfield – “California State University, Bakersfield Rebrand”
PROJECT AWARDS
Annual Report
Award of Excellence
California State University, Bakersfield – “CSUB President's Annual Report”
Article for Magazine or Trade Publication
Award of Merit
Linda M. Greiss – “Introducing Your Neighbors, Drs. Ravi and Naina Patel”
Brochure
Award of Excellence
California State University, Bakersfield – “Runners on the Rise: CSUB Case Statement”
Newsletter
Award of Merit
Verdin Marketing – “Idler's Newsletter”
News Release
Award of Excellence
Housing Authority of the County of Kern with Hey Salty – “Housing Authority of the County of Kern with Hey Salty”
Video
Award of Excellence
Bakersfield-Kern Regional Homeless Collaborative with Hey Salty – “Permanent Supportive Housing in Kern County”
Windsong Productions – “Burts-Bees: From Nature”